Hotel Professionals

Customer and Employee Loyalty
Hotel Professionals

Customer and Employee Loyalty

It used to be that generations of one family would patronize the same restaurant or hotel. Customer loyalty was natural and accepted as a given. Today’s competitive market has changed all that. New hotels with new concepts or more refined service open every month, and people try them out. Wherever […]

Competitiveness
Hotel Professionals

Competitiveness in the Hospitality Industry

In order to compete successfully you must differentiate your product or service. The mad competitiveness has become common in today’s business world and many executives believe the companies can become more competitive by cutting costs and installing advanced electronic machinery or devices. Reality is indeed different. The following aspects of […]

Managers versus Leaders
Hotel Professionals

Managers versus Leaders

Over the last two decades, while teaching at the hotel and restaurant management school of a university, and running the school’s dining room (as a laboratory for students) I have had the good fortune to observe many students in action. The restaurant management course was so structured that every student […]

Hospitality Industry Advertising
Hotel Professionals

Hospitality Industry Advertising

Hospitality establishments have two ways to attract guests – direct selling and advertising. Direct selling is the backbone of the industry although advertising has proved to be more important. Hospitality Industry Advertising creates awareness of the property before making a sales call. These days, advertising is becoming more widely used. […]

Successful Managers
Hotel Professionals

The Traits of Successful Managers

The general manager of a hotel must know sufficiently about each department in his/her property, from rooms division, to food and beverage, engineering, marketing, accounting, controls, security, sales and promotion, repairs and maintenance, forecasting, psychology just to name a few. He/she must also pay attention to trends and “divine” the […]

Pricing your products for profit
Hotel Professionals

Pricing your products for profit

The art and science of management has been defined by many scholars, and predictably, all definitions differ, even if ever so slightly . While some claim planning to be important, others believe directing people is crucial, yet others are of the opinion that the very essence of good management is […]