Hotel Professionals

Communication is Vital for Success in any Organization but Specially in Business.


Verbal and written communication is one of the most important aspects of any organization. Failing to “get the message” through to your employees will slow down evolution, expansion, improvement of product, sales and ultimately result in dissatisfied customers. Every manager knows what this represents!

The larger the organization, it becomes more important to communicate well in both verbal and writing, although today, taped messages disseminated by means of close circuit TV sets are slowly replacing memoranda or public notices.

In large companies, clear and concise communication channels and techniques are important factors to establish in an attempt to inform all employees with regard to policy changes, new rules and regulations, company earnings, quality problems, or praises for work well done.

Verbal communication is learned art that must be practiced carefully and appropriately. In order to achieve this objective, you must speak clearly, directly, in complete sentences, and enunciate every word to ensure each is understood without ambiguity.

After delivering a message, experienced communicators check back to verify their efficacy.

Osmosis, mental telepathy, or second-guessing never worked, and never will.

When administrators make decisions and front line employees are involved, procedures for implementation must be clearly explained to all. After all, they will be responsible for the success of the policy. Failure means poor communication between decision makers and those responsible for performing duties.

Written communication must be clear, concise, direct, and aimed at the level of comprehension of the reader. The writer must take into consideration the reader, and then compose.

People write at different levels of complexity pending on their mastery of the subject matter and their active vocabulary. Some use sophisticated language and unfamiliar words to make the piece appear more than what it is.

The purpose of a memorandum is to impart information, and hence the most common words must be used.

Here are some samples

Unfamiliar familiar

Accomplish do

Accumulate gather

Acquire get

Aggregate total

Anterior front

Ascertain find out

Coagulate thicken

Cognizant aware

Contradict deny

Disintegrate break up

Dissimilar unlike

Elongate stretch

Evince show

Optimum best

Predisposition tendency

Penultimate second last

Recapitulate sum up

Ultimate last

Utilization use

In all fields technical words are referred to as “ jargon”; they can be used effectively

when communicating with professionals in the same field. This economizes valuable time and guarantees clear comprehension.

Words have personalities and the stronger ones are most appropriate. “bill” is stronger than “statement”, or “tycoon” stronger than “eminently successful businessman”.

Concrete words are specific and clear; i.e. desk, chair, road, but administration or negotiation is less clear.

Writing, any kind of writing requires the writer to think in that language. A person thinking in German and writing English will be less clear and probably ambiguous. The same word in two languages may not mean the same thing.

Here is an example:

Remember when hippie meant big in the hips,

And a trip involved travel in cars, trains and ships?

When pot was a vessel for cooking things in,

And hooked was what grandmother’s raps may have been?

When fix was a verb that meant mend or repair,

And be-in meant merely existing somewhere?

When neat meant well-organized, tidy and clean,

And grass was a ground covered normally green?

When groovy meant furrowed with channels and hollows,

And birds were winged creatures like robins and swallows?

When fuzz was a substance, real fluffy, like lint,

And bread came from the bakery not from the mint?

When roll meant a bun, and rock was a stone,

And hung-up was something you did with the phone

Cool meant a little less warm but never fashionable or “in”

It’s groovy man groovy, but English it’s not,

Methinks that our language is going to pot.


Communication in North American hotels and restaurant is fraught with dangers because the work force lacks cultural and linguistic homogeneity.

Management must followed up how and how well established communication channels are working to ensure that every level of administration follows rules to direct rank and file

In small owner-managed businesses, changes can be implemented quickly, whereas in large operations even small changes take a long time to implement and require more effort.

Communication becomes even more important during training. Anything of importance must be shown first, explained, and then technique demonstrated. Following this, the trainee must satisfy the trainer that he/she masters the task.

Effective communication is an art and science. The science can the taught, the art remains the privilege of few talented individuals.

Communicating clearly is vital for every organization and must be well thought out to be effective.